UPSC Previous Year Question | Mains GS1 | 2016

To what extent globalization has influenced the core of cultural diversity in India? Explain. (200 words)

Answer

Introduction

Globalisation has altered cultural consumption, aspirations and institutions, but it has not erased India's deep linguistic, religious, caste and regional diversity.

Areas Of Change

Influence

  • Media, migration, tourism and digital platforms spread global lifestyles, food, fashion and entertainment.
  • English and global education reshape employment, family aspirations and urban identities.
  • Commercialisation packages yoga, crafts, cuisine and festivals for international markets.

Continuity And Hybridisation

Resilience

  • Global forms are localised through regional languages, music, cuisine and religious practice.
  • Digital networks can revive endangered traditions and connect diasporas.
  • Thus the core changes through hybridisation rather than uniform westernisation.

Keywords

Keywords: hybridisation, glocalisation, media, diaspora, cultural pluralism, regional languages.

Topics: cultural change, cultural diversity, globalisation, indian society